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Aprilia Lions

Posted: Sun Feb 11, 2007 11:41 am
by D-Rider
For some time I've wondered what is the connection between Aprilias and Lions. A while back I got as far as searching the internet to solve this mystery - but with no success.

Image

Just wondering if anyone here knows the story or whether we're all in-the-dark.

Any clues?

:smt017

Posted: Sun Feb 11, 2007 12:25 pm
by Falco9
Sorry Andy,
I've no idea either. If I ever got to visit the factory I ask the question (provided they let me in)

F9

Posted: Sun Feb 11, 2007 12:42 pm
by falcomunky
Maybe its just the sound comparison? The Lions roar n all that!?!? :smt003

Posted: Sun Feb 11, 2007 6:00 pm
by Thumper
I think falcomunky has it, I remember some guy asking that question of an aprilia rep at the NEC show when I was looking at a falco for the first time, that was the answer he gave. :smt001 mind you never believe what a rep tells you. :smt003

Posted: Sun Feb 11, 2007 6:00 pm
by Nooj
How did the company get it's name?

Posted: Sun Feb 11, 2007 7:02 pm
by Falco9
Aprilia was named after the Lancia model of the same name manufactured in the 1950's

Alberto Beggio knew the name "Aprilia" was already well known in Italy and would help the sales of his then small company

This much I am certain of. The Lions .................well I'm still struggling

F9

Posted: Sun Feb 11, 2007 7:47 pm
by xrphil
there is a place called Aprilia, just outside Rome.

Posted: Sun Feb 11, 2007 9:22 pm
by D-Rider
Thumper wrote:I think falcomunky has it, I remember some guy asking that question of an aprilia rep at the NEC show when I was looking at a falco for the first time, that was the answer he gave. :smt001 mind you never believe what a rep tells you. :smt003
I guess this may be it ... but it would be nice if we could find someone who really knew.
One thing that makes me a little sceptical is that most Aprilia models are 2-strokes - particularly the older ones .... maybe not such a roar from them ...
I guess it may help to understand when the Lions first appeared but I don't know the answer to that one either!

Posted: Sun Feb 11, 2007 10:31 pm
by Viking
Aren't lions supposed to be "the king of the jungle"?

Would make sense to attach some sort of power / majesty / grace to a brand name, even if it's indirect.

Posted: Sun Feb 11, 2007 10:36 pm
by Kwackerz
I was always under the impression the Lion was born from the passion amongst the workers and riders for the brand.

Passion with the strength of the heart of a Lion.. etc, etc

Also they had to go one better than DuCATi.. what better than the king of the cats?

Posted: Mon Feb 12, 2007 10:33 am
by D-Rider
Mystery solved !

I also posted this up on the AF1 site and Olivier (go_modem_go) posted this:

http://www.apriliaforum.com/forums/show ... p?t=106755


As he says, Aprilia issued a press release that states:
A stylised lion symbolises Aprilia's origins, the history of Venice and the history of Aprilia itself. (The lion was one of Aprilia's first logos.) The lion represents exotic places, fearless character, and sporting courage. More than just a graphic, the lion is part of art itself and a universally recognised symbol.
.... so now we know!

Posted: Mon Feb 12, 2007 6:59 pm
by Nooj
What DOESN'T Oliver know about Aprilias???